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    • Parle Agro urges government to postpone plastic straw ban

      The company has appealed to the government to extend the ban by six months from current deadline of July 1, 2022.

    • Parle Agro plans to make Frooti No. 1 again: Nadia Chauhan, joint MD

      Nadia Chauhan, joint managing director and chief marketing officer of Parle Agro, talks to Moneycontrol about health consciousness among consumers and how it affects sales of packaged fruit-based beverages such as Frooti.

    • Parle targets Rs 5,000 cr revenue by 2018, to launch Frooti Fizz

      The makers of Frooti are launching a new drink in the fizz segment called Frooti Fizz and the company aims reach a turnover of Rs 5,000 crore by 2018.

    • Here's how Parle Agro is repositioning Appy Fizz

      This week on Storyboard, Storyboard Editor Anant Rangaswami speaks to MEC's Global CEO, Charles Courtier on the rapid transformation in the media agency business. Storyboard also had an exclusive conversation with Nadia Chauhan, Joint Managing Director and CMO of Parle Agro who spoke about the repositioning of Appy Fizz.

    • Did Sachin's 100th 100 give brands a chance to make merry?

      Here is a look at the what this week's episode of Storyboard holds in store for you.

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