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    HomeNewsOpinionThe lessons brands ought to learn from Zomato’s ‘green’ gaffe

    The lessons brands ought to learn from Zomato’s ‘green’ gaffe

    Zomato’s decision was insensitive about the notions of caste and segregation often associated with food choices in India

    R Srinivasan
    April 01, 2024 / 11:02 IST
    The lessons brands ought to learn from Zomato’s ‘green’ gaffe

    Zomato has rolled back the colour green. All riders will now sport the existing red uniform, irrespective of what they deliver.

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