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Build To Last | Creating Enduring And Iconic Brands With Purpose

Storyboard18's special series Build To Last hosted by Raja Rajamannar, Global CMO and President - Healthcare Business, Mastercard, helps us decode new realities and the power of Brand in building enduring Indian companies. In the third episode, Rajamannar chats with Mamaearth’s co-founder Varun Alagh. Mamaearth is one of India's hottest new-age, purpose-driven consumer brands, a clear leader in the digital-first FMCG brands space, which is disrupting the $25 billion personal care industry. Tune in to find out how the fast-growing, born-D2C company led by the husband-wife duo – Varun and Ghazal Alagh, is building a lasting and legendary Indian brand.

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