BTS' Jimin tops September K-pop brand rankings; Cha Eun Woo close behind

BTS Jimin tops K-pop rankings

If you treat K-pop like a sport, the new “league table” just dropped.

The Korean Business Research Institute has released September’s brand-reputation rankings for 755 boy-group idols, blending signals like fan engagement, media mentions, communication and community buzz from 20 Aug–20 Sept.

BTS’s Jimin is back at No. 1 with an index of 5,390,371—up a chunky 22.93% from August.

His keyword cloud is all charts and milestones (“Billboard chart,” “Who,” “Spotify”), with related terms like “the one and only,” “record,” “surpass”; sentiment is glowing at 91.27% positive.

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Riding close behind, ASTRO’s Cha Eun Woo climbs to No. 2 on 5,170,504 (+17.77%), while BTS’s Jin takes No. 3 with 3,962,171. Jungkook sits at No. 4 on 3,714,825 (+6.80%). Rounding out the five, legend status stays intact with BIGBANG’s G-Dragon at 2,993,916.

The rest of the Top 10 mixes megastars and momentum: BTS’s V, Wanna One’s Kang Daniel and Park Ji Hoon, EXO’s Baekhyun, and BTS’s Suga all feature. Down the list you’ll spot second-gen stalwarts—Super Junior, TVXQ, SHINee, HIGHLIGHT, Shinhwa—standing shoulder-to-shoulder with newer names like RIIZE, a neat snapshot of K-pop’s evergreen appeal and constant churn.

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Top 30 (September)

BTS’s Jimin
ASTRO’s Cha Eun Woo
BTS’s Jin
BTS’s Jungkook
BIGBANG’s G-Dragon
BTS’s V
Wanna One’s Kang Daniel
Wanna One’s Park Ji Hoon
EXO’s Baekhyun
BTS’s Suga
Super Junior’s Kim Heechul
BTS’s j-hope
TVXQ’s Yunho
SHINee’s Key
BTS’s RM
Super Junior’s Choi Siwon
WINNER’s Song Mino
WEi’s Kim Yo Han
RIIZE’s Wonbin
HIGHLIGHT’s Yoon Doojoon
BIGBANG’s T.O.P
Super Junior’s Kyuhyun
RIIZE’s Sohee
RIIZE’s Sungchan
EXO’s Kai
ATEEZ’s San
Shinhwa’s Lee Min Woo
NU’EST & Wanna One’s Hwang Minhyun
Wanna One’s Ong Seong Wu
NCT’s Mark