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    Abhishek Gupta

    Chief Marketing Officer

    Edelweiss Tokio Life Insurance

    Storyboard18 | 2022 - Definitely, Maybe: New marketing mantra – identity, experience, measurement

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    Storyboard18 | 2022 - Definitely, Maybe: New marketing mantra – identity, experience, measurement

    Predictions are a risky business. But we’re bravely venturing again to list the many ways things will change in the future. In these articles, we have industry leaders and experts trying to future-gaze and capture the transformative and disruptive ideas and trends that will ‘change everything as we know it’. (Or not.) In 2022, definitely, maybe.
    Storyboard | The pitfalls of influencers promoting crypto 

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    Storyboard | The pitfalls of influencers promoting crypto 

    An insurance marketer spotlights the ultimate downside of influencers and celebrities promoting cryptocurrencies like handbags and shoes on social media.

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    Yes Bank churn, a Modi-Trump phone call & SEBI lens on Indigo | Moneycontrol Editor's Picks

    Yes Bank churn, a Modi-Trump phone call & SEBI lens on Indigo | Moneycontrol Editor's Picks

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