Dreaming of a European summer with snow-kissed peaks and alpine charm, but Switzerland’s prices are making your wallet weep? You are not alone. In 2025, the trend of 'coolcations', where travellers opt for cooler destinations over sun-soaked beaches, is booming, and thankfully, you do not need to splurge to experience them.
From charming villages in Eastern Europe to lesser-known alpine escapes, here are 9 scenic, budget-friendly alternatives to Switzerland that promise stunning landscapes, cool weather, and unforgettable experiences, all without breaking the bank.
1. Lake Bled, Slovenia
Imagine a fairytale lake with a tiny island church, surrounded by forested hills, that’s Lake Bled. It is a cooler, quieter, and much cheaper alternative to Lucerne. Enjoy paddle-boating, summer hikes, and budget-friendly guesthouses starting under €50 a night. Don’t miss the hike to Bled Castle for panoramic views or try the iconic Bled cream cake (kremšnita).
2. High Tatras, Slovakia
For alpine lovers, Slovakia’s High Tatras offer jagged peaks, glacial lakes, and postcard-perfect villages, minus the Swiss price tag. Summer is ideal for trekking, with well-marked trails and affordable mountain lodges. A hearty Slovak meal will cost you less than €10, and trains from Bratislava are super cheap.
3. Žabljak, Montenegro
Set in Durmitor National Park, Žabljak is a hidden gem perfect for coolcations. Think of it as a mini Zermatt with wild beauty, rugged terrain, and cool alpine air. You can do white-water rafting, glacier lake swims, and quiet nature walks, all at very low cost.
4. Blidinje Nature Park, Bosnia and Herzegovina
This offbeat destination is ideal for a serene coolcation. Stay in traditional wooden lodges, explore alpine lakes, and enjoy cool weather throughout May to early September. Bosnia offers great value for money on everything, from food to stays to local transport.
5. Zakopane, Poland
Located near the Tatra Mountains, Zakopane is Poland’s favourite mountain town. It’s lively, scenic, and super affordable. Cable cars, forest trails, and quaint wooden architecture make it a photographer’s dream. You can visit off season for rock-bottom prices on hotels and food.
6. Špindleruv Mlýn, Czech Republic
A charming ski resort town that doubles up as a cool summer escape. Think Swiss vibes at half the cost, with hiking trails, alpine meadows, and beer that’s cheaper than water. Czechia’s strong backpacker scene makes this town very budget traveller-friendly.
7. Bansko, Bulgaria
Better known for skiing, Bansko in summer is refreshingly cool and stunningly green. Guesthouses here cost a fraction of what you’d pay in Swiss towns. You can explore the Pirin Mountains, enjoy mineral springs nearby, or wander through Bansko's historic town centre.
8. Sinaia, Romania
Nestled in the Carpathians, Sinaia offers a royal-meets-mountain vibe. With its stunning castles (like Peles), misty trails, and charming cafés, it’s ideal for a romantic or solo retreat. Trains from Bucharest are cheap, and 3-star hotels cost as low as €30 a night.
9. Valbona Valley, Albania
For a raw, unspoiled alpine experience, Valbona is your answer. It’s one of the most underrated summer destinations in Europe, with hiking trails, crystal rivers, and simple village stays. You can hike from Valbona to Theth through breathtaking mountain passes — it’s free and unforgettable.
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