DALL·E 3 vs. Midjourney: Here's how the two image generation AI tools compare

Text rendering within images
DALL·E 3 can generate readable and contextually accurate text within images, such as signs, posters, or book covers.
Midjourney often distorts letters or symbols, making DALL·E 3 the go-to choice for branding, product mockups, and marketing visuals where text clarity matters.
(Image source: pcmag.com)
Text rendering within images
DALL·E 3 can generate readable and contextually accurate text within images, such as signs, posters, or book covers.
Midjourney often distorts letters or symbols, making DALL·E 3 the go-to choice for branding, product mockups, and marketing visuals where text clarity matters.
(Image source: pcmag.com)

Integration with ChatGPT for conversational prompting
DALL·E 3 works directly within ChatGPT, letting users refine prompts naturally through conversation.
This conversational feedback loop removes the need for technical commands and helps non-experts achieve exact creative results, unlike Midjourney’s Discord-based system.
(Image source: Canva)

Better prompt adherence
DALL·E 3 demonstrates superior prompt comprehension and visual accuracy, especially with complex or multi-layered instructions.
Midjourney prioritises style and aesthetics but sometimes interprets prompts loosely, giving DALL·E 3 an advantage in precision-driven tasks like educational visuals or concept design.
(Image source: Canva)

Versatility across styles
DALL·E 3 can seamlessly switch between photorealistic imagery, digital art, and hand-drawn styles, adapting to diverse creative needs.
Midjourney excels in artistic expression, but DALL·E 3 offers greater flexibility for projects needing style diversity, from ads to storyboards.
(Image source: Canva)

Safety and content filtering
DALL·E 3 includes advanced moderation systems that block unsafe or harmful content before generation.
This makes it a safer choice for brand-sensitive and educational projects, while Midjourney’s filters are more limited, relying largely on community reporting.
(Image source: Canva)

Clear commercial licensing
DALL·E 3 offers transparent and simple commercial usage rights, allowing creators to confidently use images in marketing, publishing, or client work.
Midjourney’s licensing varies by plan and can be harder to navigate, giving DALL·E 3 an edge in professional reliability.
(Image source: Canva)

API Access for Developers
OpenAI provides API access to DALL·E 3, letting developers integrate image generation into websites, design tools, and creative workflows.
Midjourney, however, lacks an official API, limiting automation and scalability for enterprise or app-based use cases.
(Image source: Canva)