Apple foldable iPhone September launch is not getting delayed, reveals report

iPhone Fold

• Apple to launch foldable iPhone in September as planned
• Device to debut with iPhone 18 Pro series, supply may be limited
• Foldable iPhone over $2,000, aimed at niche buyers

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Apple is expected to move ahead with the launch of its foldable iPhone in September, despite recent reports suggesting potential delays. According to a report by Bloomberg, concerns around production and testing challenges may be overstated, with the company continuing to follow its planned timeline. The foldable device is anticipated to debut alongside the iPhone 18 Pro series, marking a significant addition to Apple’s smartphone lineup as it explores new form factors and pricing strategies within the premium segment.

Delay concerns may be overstated

Recent reports had indicated that Apple’s foldable iPhone could face delays due to manufacturing and testing hurdles. These concerns also impacted investor sentiment, with Apple’s stock seeing a decline following the speculation.

However, the Bloomberg report suggests that there is no major crisis affecting development at this stage. Based on internal checks, the company remains on track to introduce the device as planned, indicating that earlier fears may have been exaggerated.

Launch timeline and availability

Apple is expected to announce the foldable iPhone in the first half of September, alongside its flagship iPhone 18 Pro and Pro Max models. While the launch timeline remains intact, the report notes that supply could be limited initially.

This suggests that while the device may be unveiled alongside other iPhones, availability could be staggered depending on production capacity and demand.

The foldable iPhone is expected to be priced at a premium, with estimates suggesting it could cost well above $2,000. The device is likely to target a niche audience initially, rather than aiming for mass-market adoption.

Despite this, the higher price point could contribute to increasing Apple’s average selling price, making it an important product from a revenue perspective.