HomeNewsWorldYouTube plans to offer paid subscriptions this year: Report

YouTube plans to offer paid subscriptions this year: Report

YouTube, the video website owned by Google Inc , plans to offer paid subscriptions to some of the content on its site later this year, according to a media report.

January 30, 2013 / 12:16 IST

YouTube, the video website owned by Google Inc, plans to offer paid subscriptions to some of the content on its site later this year, according to a media report.

YouTube has reached out to several video producers, asking them to submit applications to create for-pay "channels," according to a report in AdAge on Tuesday that cited anonymous sources.

The first such channels could be available to consumers by the second quarter for between USD 1 a month and USD 5 a month, AdAge reported.

Google+ overtakes Twitter to become second most popular social networking site

YouTube, the world's No. 1 video website, has been moving to add professional-grade video programs to the vast archive of amateur, home-shot videos that made the site popular. The current crop of such channels is available to consumers for free and supported by advertising that appears alongside the videos.

YouTube has hinted in the past that it was considering offering subscription-based paid content. YouTube boss Salar Kamangar told Reuters in June that there was strong demand among certain YouTube video producers, such as video game networks, to offer fee-based programs.

"They have such a big audiences that they can start to segment their audiences into those that are willing to pay a higher amount" for things like new gaming tricks, Kamangar said at the time.

He also said that cable channels with small audiences could potentially be offered to consumers through YouTube on an "a la carte" basis.

YouTube was not immediately available for comment.

first published: Jan 30, 2013 08:02 am

Discover the latest Business News, Sensex, and Nifty updates. Obtain Personal Finance insights, tax queries, and expert opinions on Moneycontrol or download the Moneycontrol App to stay updated!

Subscribe to Tech Newsletters

  • On Saturdays

    Find the best of Al News in one place, specially curated for you every weekend.

  • Daily-Weekdays

    Stay on top of the latest tech trends and biggest startup news.

Advisory Alert: It has come to our attention that certain individuals are representing themselves as affiliates of Moneycontrol and soliciting funds on the false promise of assured returns on their investments. We wish to reiterate that Moneycontrol does not solicit funds from investors and neither does it promise any assured returns. In case you are approached by anyone making such claims, please write to us at grievanceofficer@nw18.com or call on 02268882347