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HomeNewsTechnologyWii U launches in a sea of gadgets

Wii U launches in a sea of gadgets

In the six years since the last major video game system launched, Apple unveiled the iPhone and the iPad, "Angry Birds" invaded...

November 19, 2012 / 09:35 IST

In the six years since the last major video game system launched, Apple unveiled the iPhone and the iPad, "Angry Birds" invaded smartphones and Facebook reached a billion users. In the process, scores of video game consoles were left to languish in living rooms alongside dusty VCRs and disc players.On Sunday, Nintendo Co. is launching the Wii U, a game machine designed to appeal both to the original Wii's casual audience and the hardcore gamers who skip work to be among the first to play the latest "Call of Duty" release. Just like the Wii U's predecessor, the Wii, which has sold nearly 100 million units worldwide since 2006, the new console's intended audience "truly is 5 to 95," says Reggie Fils-Aime, the president of Nintendo of America, the Japanese company's U.S. arm.But the Wii U arrives in a new world. Video game console sales have been falling, largely because it's been so long since a new system has launched. Most people who wanted an Xbox 360, PlayStation 3 or a Wii already have one. Another reason: People in the broad 5-to-95 age range have shifted their attention to games on Facebook, tablet computers and mobile phones.

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first published: Nov 19, 2012 09:28 am

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