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Realme

Realme is a Chinese smartphone manufacturer founded in 2018. Realme is a subsidiary of BBK Electronics, a Chinese multinational conglomerate that also markets smartphones under the Oppo, Vivo, OnePlus, and iQOO brands. Realme was founded by Sky Li (Li Bingzhong), the former vice president of Oppo and the head of Oppo India. Before going independent in 2018, Realme was a sub-brand of Oppo Electronics. However, the first traces of the brand date back to 2010, with the “Oppo Real” smartphone. The first smartphone under the brand was released in May 2018, namely the ‘Realme 1’. In November 2018, only a few months after its launch, Realme became the No. 1 emerging brand in the Indian market. Since its emergence in 2018, Realme has shipped more smartphones in India than Oppo. According to Counterpoint Research, Realme is the fastest brand to reach 50 million cumulative smartphone shipments in India. Realme ranks among the top six smartphone brands globally and is the fourth largest smartphone brand in India. The company is also credited as the first 5G smartphone in India. Since its emergence, Realme has branched out into several other product categories including the headphones, AIoT devices, electronics, appliances, smartwatches, etc. In May 2021, Dizo was established as the first brand in Realme’s TechLife ecosystem. More

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  • Realme reboots brand strategy in India with leaner lineup, says premium transition will take 3 years

    Realme reboots brand strategy in India with leaner lineup, says premium transition will take 3 years

    Realme expects its Number series, including the new Realme 15, to drive volumes through the year. The 15 series, he said, is developed first for India with software and AI features meant for Indian consumers.

  • Realme takes India-born P series global after selling 2 million units online

    Realme takes India-born P series global after selling 2 million units online

    Buoyed by the strong performance of the realme P1, launched in April 2024 and surpassing 1 million online sales, the company is now launching the realme P3 Series globally. The new lineup promises flagship-level performance and features at competitive prices, focusing on young, online-first users.

  • Realme bets big on premium push to grow market share in 2025 amid industry challenges

    Realme bets big on premium push to grow market share in 2025 amid industry challenges

    The Chinese smartphone maker is also leaning on India as a critical market for global expansion, particularly in the premium segment

  • Here's how much the upcoming Realme P3 5G smartphone will cost

    Here's how much the upcoming Realme P3 5G smartphone will cost

    Realme has confirmed the pricing of the Realme P3 5G, the company’s latest smartphone in the P series in India, ahead of its launch on March 19.

  • Realme Narzo 80 series expected to launch in India soon: All the details

    Realme Narzo 80 series expected to launch in India soon: All the details

    According to a new report, Realme is gearing up to launch the Narzo 80 series in India soon. This will include the Realme Narzo 80X, Narzo 80 Pro, and Narzo 80 Ultra, and we can expect all the devices to launch by April 2025.

  • Realme launches 12GB variant of Realme 14 Pro+ 5G in India: Check price, specifications

    Realme launches 12GB variant of Realme 14 Pro+ 5G in India: Check price, specifications

    The Realme 14 Pro+ 5G runs on the Snapdragon 7s Gen 3 chipset, designed for smooth multitasking and gaming. It has a 6000mAh battery for extended usage and a cooling system to manage heat during heavy usage

  • Realme targets global expansion and premium market with new three-year strategy

    Realme targets global expansion and premium market with new three-year strategy

    The company, which emerged as one of the fastest-growing brands in Spain, Italy, and Mexico in late 2024, aims to expand in over 100 global markets and deliver 100 million AI smartphones over the next three years.

  • Realme 14 Pro global debut confirmed at MWC 2025, ‘Ultra’ smartphone reportedly teased

    Realme 14 Pro global debut confirmed at MWC 2025, ‘Ultra’ smartphone reportedly teased

    Realme has confirmed the global launch of its 14 Pro series at the upcoming MWC 2025 in Barcelona. Moreover, the Chinese company has teased the launch of an ‘Ultra’ smartphone with a big camera sensor with this launch.

  • TWS face-off: Rapid growth of Chinese brands challenges dominance of Indian giants like boAt

    TWS face-off: Rapid growth of Chinese brands challenges dominance of Indian giants like boAt

    Chinese smartphone brands will continue to grow rapidly in 2025, further eroding the market share of Indian brands, say analysts. Their focus on quality, price and omnichannel networks will come in handy

  • Realme P3 Pro to launch in India on February 18: All the details

    Realme P3 Pro to launch in India on February 18: All the details

    Realme has announced that the Realme P3 Pro will launch in India on February 18 at 12 PM.

  • Realme sets ambitious 2025 target: Aims for 50% market share growth with mid-to-premium smartphone focus in India

    Realme sets ambitious 2025 target: Aims for 50% market share growth with mid-to-premium smartphone focus in India

    The Chinese mobile handset brand aims to outpace market growth and has set an ambitious target of increasing its market share by 50 percent, from 12 percent in 2024 to 18 percent in 2025.

  • Realme GT 7 Pro with Snapdragon 8 Elite, 5800mAh battery launched: Price, specs, and more

    Realme GT 7 Pro with Snapdragon 8 Elite, 5800mAh battery launched: Price, specs, and more

    The Realme GT 7 Pro is the first smartphone to ship with Snapdragon 8 Elite chipset in India. Further, it comes with up to 16GB RAM and 512GB storage and has a starting price of Rs 56,999 after offers.

  • Realme Narzo 70 Turbo 5G with MediaTek Dimensity 7300 Energy SoC, up to 12GB RAM launched in India

    Realme Narzo 70 Turbo 5G with MediaTek Dimensity 7300 Energy SoC, up to 12GB RAM launched in India

    The Realme Narzo 70 Turbo 5G comes with a 50MP camera and also offers a GT mode, which offers up to 90 FPS gaming in select titles. It has a starting price of Rs 14,999 after offers.

  • Realme Narzo 70 Turbo 5G set to launch on September 9: Key features, design revealed

    Realme Narzo 70 Turbo 5G set to launch on September 9: Key features, design revealed

    Realme is scheduled to launch the Narzo 70 Turbo 5G in India next week. It will sport a motor-sports-inspired design with a squared rear camera module and dual-tone finish.

  • Realme 13+ 5G review: Fast performance, solid battery life

    Realme 13+ 5G review: Fast performance, solid battery life

    The Realme 13+ 5G is the new mid-range phone and claims to offer enhanced gaming performance with long battery life. But is the smartphone worth its Rs 22,999 starting price?

  • Realme 13+ 5G, Realme 13 5G with 50MP cameras, 120Hz displays launched in India: Price, features, and more

    Realme 13+ 5G, Realme 13 5G with 50MP cameras, 120Hz displays launched in India: Price, features, and more

    The Realme 13 5G series has a starting price of Rs 17,99. The Realme 13+ 5G is powered by the MediaTek Dimensity 7300 Energy SoC, whereas the Realme 13 5G is backed by the MediaTek Dimensity 6300 SoC.

  • Realme 13 Pro+ vs Realme 13 Pro: What you get for paying Rs 6,000 more

    Realme 13 Pro+ vs Realme 13 Pro: What you get for paying Rs 6,000 more

    Realme recently announced the Realme 13 Pro+ and the Realme 13 Pro. We compare these two devices to see which one is better.

  • Realme's new 320W SuperSonic charge technology can refuel your phone in under 5 minutes

    Realme's new 320W SuperSonic charge technology can refuel your phone in under 5 minutes

    Realme’s ultra-fast 320W SuperSonic Charge technology can fully charge a smartphone’s battery in four minutes and thirty seconds and is the fastest smartphone charging technology.

  • Realme launches C63 5G, its most affordable 5G smartphone, price starts at Rs 9,999

    Realme launches C63 5G, its most affordable 5G smartphone, price starts at Rs 9,999

    Realme has launched the C63 5G in three variants – 4GB + 128GB, 6GB + 128GB and 8GB + 128GB. The base variant with 4GB RAM is priced at Rs 10,999, the 6GB RAM variant costs Rs 11,999 and the 8GB variant is priced at Rs 12,999.

  • Realme Watch S2 with AI personal assistant and Realme Buds T310 launched in India: Price, specs

    Realme Watch S2 with AI personal assistant and Realme Buds T310 launched in India: Price, specs

    The Realme Watch S2 comes with a Super AI engine and is priced at Rs 4,499 after offers. The Realme Buds T310 is the latest TWS earphone from the company and is priced at Rs 2,199.

  • Realme 13 Pro+ and Realme 13 Pro with Snapdragon 7s Gen 2 Soc, 120Hz AMOLED screens launched in India: Price, specs

    Realme 13 Pro+ and Realme 13 Pro with Snapdragon 7s Gen 2 Soc, 120Hz AMOLED screens launched in India: Price, specs

    The Realme 13 Pro+ and Realme 13 Pro are the latest midrange smartphones launched and come with impressive cameras and AI features. The Realme 13 Pro series starts at Rs 23,999.

  • Realme 13 Pro series confirmed to launch in India soon with AI camera: Expected specifications

    Realme 13 Pro series confirmed to launch in India soon with AI camera: Expected specifications

    The Realme 13 Pro series will be the first professional AI camera phone with innovative AI capabilities from the brand and is expected to debut in India soon.

  • Realme GT 6 goes on sale in India today: Price, specs, offers

    Realme GT 6 goes on sale in India today: Price, specs, offers

    The Realme GT 6 is powered by the Qualcomm Snapdragon 8s Gen 3 chipset and is currently available with attractive offers and discounts.

  • Realme aims to increase premium smartphone market share in India

    Realme aims to increase premium smartphone market share in India

    With its latest smartphone, the company has also marked its entry into the Artificial Intelligence-powered device category in India and globally. It has also officially introduced its NextAi technology, powering the latest Realme GT 6.

  • Realme GT 6 with Snapdragon 8s Gen 3 SoC, 120W charging launched in India: Price, specifications

    Realme GT 6 with Snapdragon 8s Gen 3 SoC, 120W charging launched in India: Price, specifications

    The Realme GT 6 has a starting price of Rs 40,999 with further discounts and exchange offers available. The phone also offers several AI features.

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