Idli Dosa Batter

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iD Fresh profit rises 5x to about Rs 26 crore in FY25; revenue up 22% to Rs 681 crore

The company expanded distribution and ramped up capacity across India and Gulf markets; operating leverage helped improve margins despite higher input costs.
After delays, Karnataka's Nandini whey-based idli-dosa batter launched in Bengaluru

Karnataka Milk Federation (KMF) had earlier deferred the launch of its idli-dosa batter and faced criticism over the transfer of former MD MK Jagadesh
Musthafa PC, the man who built a Rs 2,000 crore empire from nothing | iD success story

He hails from a remote village of Kerala, and from failing in 6th grade he became one of India’s most successful entrepreneurs. Musthafa PC, the CEO of iD has overcome many struggles to build his successful Rs.2000 crore empire. How did he embark upon this journey? Tune into our video to know more…
Idli-dosa war: MTR takes on iD Fresh Food in latter’s own stronghold

MTR Foods, in 2021, introduced MTR Minute Fresh, a new range that includes wet idli and dosa batter, and launched an ad campaign targeting its competitor, iD Fresh Food.

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Idli Dosa Batter

iD Fresh profit rises 5x to about Rs 26 crore in FY25; revenue up 22% to Rs 681 crore

After delays, Karnataka's Nandini whey-based idli-dosa batter launched in Bengaluru

Musthafa PC, the man who built a Rs 2,000 crore empire from nothing | iD success story

Idli-dosa war: MTR takes on iD Fresh Food in latter’s own stronghold