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HomeNewsBusinessWhat is Google Play Pass and is it worth it?

What is Google Play Pass and is it worth it?

March 04, 2022 / 15:23 IST

App subscriptions is the new business model in town for developers who usually make money from ads, in-app purchases or paid app sales. Google Play Pass, which recently launched in India, offers users a selection of games and apps for a subscription fee.

These apps will be ad-free with no in-app purchases or any upfront payment. Developers earn an algorithm-based royalty that incorporate different signals like time spent and how users value the app content across multiple genres, be it weather apps or narrative driven independent games.

If you find yourself paying for multiple apps or games every month, then this subscription will be a great deal for you.

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Vikas SN
Vikas SN
first published: Mar 4, 2022 03:23 pm

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