South-based Sun TV Network fell nearly 7 percent to touch an intraday low of Rs 389.20 on Thursday.
Shares lost 13.5 percent in last four out of five sessions.
At 14:32 hours IST, the stock was down 5.78 percent to Rs 393 amid large volumes on Bombay Stock Exchange.
Trading volumes increased 210 percent to 3,85,249 equity shares as against five-day average of 1,24,160 shares.
The share touched its 52-week high Rs 493.90 and 52-week low Rs 176.75 on 04 February, 2013 and 27 July, 2012, respectively.
Currently, it is trading 20.43% below its 52-week high and 122.35% above its 52-week low.
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