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Restaurants look for alternatives as Swiggy, Zomato serve them raw deal

Set up by serial entrepreneurs, startups like Peppo and DotPe are trying to address a huge gap that remains one of the big concerns among the restaurateurs and food aggregators -- direct engagement with the customers.

May 25, 2021 / 02:06 PM IST
The new platforms promise to share customer data with the restaurant owners, unlike Swiggy and Zomato.

The new platforms promise to share customer data with the restaurant owners, unlike Swiggy and Zomato.


With an aim to address the burning concerns such as rising commission costs and non-disclosure of customer data, multiple newly launched technology platforms are offering restaurateurs alternative means to do business in the duopolistic market created by aggregators Swiggy and Zomato.

Set up by serial entrepreneurs, startups like Peppo and DotPe are trying to address a huge gap that remains one of the big concerns among the restaurateurs and food aggregators -- direct engagement with the customers.

These platforms promise to share customer data with the restaurant owners, unlike Swiggy and Zomato.

Founded by Naman Pugalia, Peppo offers technology for online ordering to restaurant operators. Launched in April, the company offers restaurateurs a platform through which they can manage online ordering. It has been funded by  Infosys co-founder Nandan Nilekani.