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    Marico: Focusing on regional brands

    With the recent acquisition of ICP, a hair care and cosmetics company, Marico is working towards building regional brands as against global brands in the near term, reports Business Standard.
    March 04, 2011 / 14:22 IST

    With the recent acquisition of ICP, a hair care and cosmetics company, Marico is working towards building regional brands as against global brands in the near term, reports Business Standard.

    The company has decided to focus on three verticals

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