Audi India launches online sales initiative amid coronavirus pandemic

The company, which considers digitalisation as a key focus area, has integrated its entire sales network to enable customers to book new vehicles or get vehicles booked for service from home.

PTI

May 11, 2020 / 13:51 IST

German luxury carmaker Audi on Monday said it has introduced online sales and service initiative in India in order to enable customers book vehicles from their homes as coronavirus pandemic rages on.

The company, which considers digitalisation as a key focus area, has integrated its entire sales network to enable customers to book new vehicles or get vehicles booked for service from home.

Audi India Head Balbir Singh Dhillon said the company has been at the forefront of enabling and introducing future technologies for customers – including augmented and virtual reality elements.

"Taking this digitalisation strategy a step forward, we are pleased to announce digital sales for our product portfolio and after-sales support for our existing and future customers," he added.

Audi buyers can now familiarise themselves with features, configure their vehicle, explore finance options, and place an order, all from their homes.

COVID-19 Vaccine

Frequently Asked Questions

How does a vaccine work?

A vaccine works by mimicking a natural infection. A vaccine not only induces immune response to protect people from any future COVID-19 infection, but also helps quickly build herd immunity to put an end to the pandemic. Herd immunity occurs when a sufficient percentage of a population becomes immune to a disease, making the spread of disease from person to person unlikely. The good news is that SARS-CoV-2 virus has been fairly stable, which increases the viability of a vaccine.

How many types of vaccines are there?

There are broadly four types of vaccine — one, a vaccine based on the whole virus (this could be either inactivated, or an attenuated [weakened] virus vaccine); two, a non-replicating viral vector vaccine that uses a benign virus as vector that carries the antigen of SARS-CoV; three, nucleic-acid vaccines that have genetic material like DNA and RNA of antigens like spike protein given to a person, helping human cells decode genetic material and produce the vaccine; and four, protein subunit vaccine wherein the recombinant proteins of SARS-COV-2 along with an adjuvant (booster) is given as a vaccine.

What does it take to develop a vaccine of this kind?

Vaccine development is a long, complex process. Unlike drugs that are given to people with a diseased, vaccines are given to healthy people and also vulnerable sections such as children, pregnant women and the elderly. So rigorous tests are compulsory. History says that the fastest time it took to develop a vaccine is five years, but it usually takes double or sometimes triple that time.

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