Pepsi launches Prebiotic Cola With 3 Grams of Fibre And No Artificial Sweeteners

The prebiotic and probiotic beverage industry has seen tremendous year-on-year growth, as consumers have increasingly looked for healthier alternatives to traditional sodas (Image: Pexels)

To cater to an increasingly health-conscious market, PepsiCo has launched a new Prebiotic Cola. The brand's new product contains "5 grams of cane sugar, 30 calories, and no artificial sweeteners.” Its press statement affirmed the promise of delivering the same refreshing Pepsi taste that consumers are familiar with, along with the “functional ingredient of 3 grams of prebiotic fibre.”

Ram Krishnan, CEO, PepsiCo Beverages U.S., said, “Pepsi Prebiotic Cola represents the next leap forward in giving consumers choice, optionality and functional ingredients in their cola experience, without sacrificing the iconic Pepsi taste we're known for delivering. We can't wait for the world to try the taste of Pepsi Prebiotic Cola for themselves!”

While it’s set to launch in two flavours — Original Cola and Cherry Vanilla — in 12 oz. single cans for trial and 8-packs of 12 oz. cans, they will be available online this fall and in stores only by next year. It will be placed alongside other carbonated soft drinks under Pepsi’s existing category. This is one of the many efforts by the brand to diversify its portfolio, a move that comes only a few months after its acquisition of Poppi, considered a healthier option for soda drinkers.

The prebiotic and probiotic beverage industry has seen tremendous year-on-year growth, as consumers have increasingly looked for healthier alternatives to traditional sodas.

The prebiotic soda market was valued at $262 million in 2024 and is projected to grow by 7.6% over the next 10 years, according to consulting firm Future Market Insights. This gives the brand hope to leverage its new product to boost lagging sales and add to its healthier range.