Despite ongoing scandal, Kim Soo Hyun leads superstar brand power, Kim Hye Yoon reigns in female category

Kim Soo Hyun tops brand power rankings amid Kim Sae Ron dating controversy, Kim Hye Yoon leads female list

Amidst the ongoing and highly publicized dating controversy involving the late actress Kim Sae Ron, actor Kim Soo Hyun has surprisingly emerged at the top of the male category in the 71st Superstar Brand Power rankings. This remarkable feat underscores the actor's enduring popularity and strong fan base, even as he navigates a challenging period in his personal life. Meanwhile, actress Kim Hye Yoon has secured the coveted top position in the female category, marking her 43rd consecutive week at the summit.

The voting for the 71st Superstar Brand Power Male Actor category took place between May 7th and May 14th. According to reports from Top Star News, Kim Soo Hyun garnered an impressive 1,179,810 votes out of a total of 2,874,780 votes cast. Following Kim Soo Hyun in the rankings were Kim Hee Jae, who secured the second position with 725,970 votes, and rising star Byeon Woo Seok, who claimed third place with 337,260 votes.

In the female category, the voting for the 71st Superstar Brand Power Female Actress also concluded with Kim Hye Yoon maintaining her stronghold at the top for the 43rd consecutive week. The actress, who has been receiving immense love and recognition for her recent role in the popular drama Lovely Runner, received a staggering 1,024,520 votes out of a total of 2,325,190. Her consistent reign at the top of the rankings highlights her immense popularity and the strong connection she has forged with audiences. Im Yoon Ah secured the second position with 321,150 votes, while the talented Park Eun Bin rounded out the top three with 257,310 votes.

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Kim Soo Hyun's ascent to the top of the Superstar Brand Power rankings is particularly noteworthy given the intense media attention and public interest surrounding his alleged past relationship with Kim Sae Ron. The controversy, which has unfolded over the past three months, involves accusations that the actor dated and mistreated the late actress when she was a minor, a claim he has vehemently denied. Despite the daily stream of reports and the ongoing legal battles involving his agency and Kim Sae Ron's family, Kim Soo Hyun's popularity, as evidenced by this ranking, appears to have remained largely intact.

Currently, Kim Soo Hyun is not involved in any active filming projects. He was previously linked to the Disney+ series Knock Off, but production for the series was reportedly postponed amidst the height of the dating controversy. This recent achievement in the Superstar Brand Power rankings may serve as a positive sign for the actor, indicating that his dedicated fanbase continues to support him through this challenging period and eagerly awaits his return to the screen.

Meanwhile, Kim Hye Yoon's continued dominance in the female rankings underscores her growing influence and popularity within the South Korean entertainment industry. Her critically acclaimed performance in Lovely Runner has undoubtedly contributed to her widespread appeal and solidified her position as a leading actress.

The results of the 71st Superstar Brand Power rankings offer a fascinating glimpse into the current popularity landscape of South Korean actors. Despite facing personal controversies, Kim Soo Hyun's ability to top the male list highlights the power of a strong fan base. Similarly, Kim Hye Yoon's consistent reign showcases the impact of compelling performances and a strong connection with the audience. As both actors navigate their respective paths, their positions in these rankings serve as a testament to their enduring star power.