BUSINESS
Marketing Musings: An ephemeral world of brand recall
Thanks to technology and digitisation, customers are being continuously presented with new products, benefits, and services that are challenging consumption patterns. This is happening across categories
BUSINESS
Crypto Clues | Kim Kardashian episode has a lesson for Indian regulators
When celebrities and finfluencers peddle products, the logical questions that follow are of ethics and competence. The ethical issue can be resolved by fair disclosure and disclaimers. But who can judge competence and how?
BUSINESS
Marketing Musings | Consumers are spending more but not on everything
Even as consumer spending revives, how and where they spend is changing. Companies need to pay close attention or risk losing out
BUSINESS
Marketing Musings: The rise of the neo-seniors
A new customer segment of “neo seniors” is emerging in the market with a changing definition of ‘age-appropriate” consumption patterns. This mindset is discernible in multiple product categories from technology to tonic water
BUSINESS
Old Pension Scheme | AAP’s myopic politics will burden Punjab’s long-term financial health
The Punjab government has many fires to fight on the economic front. It has a lot to do on the social infrastructure front. At this time to take on additional financial burden for political brownie points was avoidable
BUSINESS
Quiet quitting when doing nothing at all is serious work
I say with pride that I am one of the pioneers of the ‘Garv se bolo hum vela hain’ movement
TRENDS
Marketing Musings: Simply South and Star Spouses
COVID and digitisation have further flattened an already flat earth. This is reflected in consumer behaviour and the way they are consuming media
BUSINESS
Cyrus Mistry | A business leader with a global outlook, but strong local moorings
Cyrus Mistry emulated grace, dignity, and integrity of character that are so essential to earn the respect of the global financial and industrial community
BUSINESS
RIL AGM | Founder’s mindset keeps Reliance ahead of competition, and prepared for future opportunities
A grand vision has been embedded into the Reliance DNA since its inception. So much so, sometimes one thinks the term Big Hairy Audacious Goal was invented seeing the Reliance story
BUSINESS
Dear Johnson & Johnson, are babies in India of a lesser god?
There is little evidence from their global track record to inspire confidence in MNCs and personal care giants voluntarily complying with global product safety standards in every country unless the local regulators insist
POLITICS
PM’s I-day speech names 5 pillars for India’s development
He also dwelt on the culture of corruption, virtually making a call to arms for the common citizen to join the fight
POLITICS
Freebie Politics | ‘Revari’-nomics is bad for India’s economic health
Prime Minister Narendra Modi has reasons to worry about competitive populism by many political parties, which can land India into a debt-hole
POLITICS
Agnipath Protests | Government must stop rioters, vandals from derailing India’s progress
The question staring at the nation is whether caught in this gamesmanship of opposition political parties, can we afford to jeopardise the well-being of our people and allow mindless destruction of national assets — both physical and social
POLITICS
Agnipath, mass recruitment drive reflect Modi government’s commitment to job creation
Like a batter waiting for the right delivery, the Modi government has turned its focus on employment generation at the right time
BUSINESS
India-West Asia ties are mutually beneficial, and not hierarchical
In a connected and interdependent world, no country can be an island. So like most things in life, it is a two-way traffic
BUSINESS
Outcome in Satyendar Jain case crucial for AAP and BJP, and for restoring confidence in ED
Raids, and arrests of high-profile politicians by central investigative agencies for alleged economic offences have become passé. Yesterday’s raids are as stale as yesterday’s news, more so because after the raids one seldom hears much about them later
BUSINESS
GST Council | Supreme Court’s judgment has multi-dimensional implications
In an already charged political atmosphere with some states adopting undisguised hostility towards the Centre, especially on matters of revenue sharing, will this judgment further escalate confrontation?
POLITICS
AAP's misuse of Punjab Police raises disturbing questions
The subversion of the police force by the political establishment is an old malaise. A new trend that seems to be emerging is slapping charges of sedition at the slightest provocation
BUSINESS
Twitter presents an opportunity and challenge for Elon Musk the businessman
After airlifting the entity out of Wall Street, would Elon Musk be willing to underwrite its bottom line for the sake of upholding free speech forever?
POLITICS
Congress’ wooing Prashant Kishor appears to be a sign of desperation
While having an electoral consultant may not be in itself unusual, importing a professional CEO is odd even for a family-ruled political party. It is an admission of failure of leadership
BUSINESS
In PM Narendra Modi’s economic policies, both Karl Marx and Adam Smith are out of date
After nearly eight years of his tenure, it is becoming increasingly clear to the Opposition that the policies of the Narendra Modi government works at two levels: welfarism above the line, and systemic reforms beneath the surface
BUSINESS
Antrix-Devas Deal | Bring white paper to highlight this 'fraud against India'
The BJP-led NDA government has not received sufficient credit for clearing many of the problems it inherited from the Congress-led UPA era. The NPA crisis, and the retrospective taxation issue are examples
POLITICS
Understanding the timing and significance of Amit Shah’s Kashmir visit
It would be simplistic to assume that the recent spate of terrorist attacks in Kashmir triggered Amit Shah's trip. The BJP cannot risk frittering away the political capital it reaped by abrogating Article 370 and allow Kashmir to drift ahead of the coming elections and the run-up to 2024
POLITICS
Restoration of status quo ante in Kashmir will be a retrograde step
Any undue rush in Kashmir is bound to dilute the gains achieved in the past two years. Besides, it would see the rehabilitation of the old players, who will go back to their time-worn script to keep Kashmir in a state of perpetual limbo
