
Samsung has announced festive offers for Ugadi and Gudi Padwa, bringing discounts and finance options on its Bespoke AI home appliances portfolio. The offers are valid till March 22, 2026, across Samsung.com, leading online platforms and select retail stores in India. The campaign focuses on making AI-powered appliances more accessible during the festive season.
Cashback and finance offers
As part of the festive campaign, Samsung is offering up to Rs 20,000 cashback across its Bespoke AI range, including refrigerators, washing machines, air conditioners and microwaves. The company has also introduced zero down payment options on select models, allowing consumers to purchase appliances without an upfront cost.
These offers are aimed at improving affordability, especially during the festive period when demand for home upgrades typically increases. The benefits are applicable across multiple categories, making it a combined offer rather than product-specific deals.
Additional benefits on air conditioners
Samsung is also providing free AC installation on its 2026 range of air conditioners. In addition, buyers will get a five-year comprehensive warranty on these models. These benefits are designed to reduce initial setup costs and provide longer-term coverage for users.
The offers on air conditioners are part of the broader campaign and are available alongside cashback and finance options.
Features of Bespoke AI appliances
Samsung’s Bespoke AI appliances come with connected features designed for automation and monitoring. The Bespoke AI air conditioners include AI Fast and Comfort Cooling, which adjusts airflow based on room conditions.
The 2026 AC range also integrates SmartThings Home Care, which monitors performance and alerts users about maintenance requirements such as filter cleaning or gas levels.
In the kitchen segment, Bespoke AI refrigerators include AI Vision Inside, which helps track stored food items and supports connected management features.
Washing machines in the range feature AI Wash, which detects load weight and fabric type to adjust water, detergent and cycle settings.
Samsung also offers SmartThings Family Care, which provides activity alerts, reminders and location-based notifications for connected households.
Availability
The Ugadi and Gudi Padwa festive offers are available until March 22, 2026. Consumers can access these deals through Samsung’s official website, online marketplaces and authorised retail outlets across India.
Excerpt: Samsung announces Ugadi and Gudi Padwa offers with up to Rs 20,000 cashback, zero down payment, free AC installation and extended warranty on Bespoke AI home appliances until March 22.
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