Indian consumer electronics brand Mivi has announced the launch of its latest innovation — Mivi AI Buds, which it claims to be the world’s first human-like Artificial Intelligence earbuds. Designed and engineered entirely in India, the AI Buds blend immersive audio technology with emotionally intelligent AI, marking a new category in smart audio devices. The product will be available exclusively on Flipkart and Mivi.in starting July 4, 2025, at a price of Rs 6,999.
A conversational shift in earbudsUnlike typical AI assistants, Mivi AI offers a screen-free, natural conversational experience. With context awareness and memory, the assistant is built to evolve with each interaction. It retains preferences and delivers tailored responses in eight Indian languages — Hindi, Tamil, Telugu, Bengali, Marathi, Kannada, Malayalam, and Gujarati — without needing to change any settings.
By simply saying, “Hi Mivi,” users can initiate rich conversations that extend beyond commands — from job interview preparation to cooking guidance.
A suite of expert AvatarsTo extend usability, Mivi AI features domain-specific avatars:
• Guru Avatar simplifies complex topics.
• Interviewer Avatar aids in job interview preparation.
• Chef Avatar offers real-time cooking assistance.
• Wellness Coach Avatar supports emotional well-being.
• News Reporter Avatar curates personalised news updates.
Each avatar is trained for clear, human-like conversations and provides information or support without jargon or judgment.
High-end audio tech meets AIMivi AI Buds are designed with a signature hourglass shape for ergonomic comfort. The earbuds include:
• Hi-Res Audio with LDAC
• 3D Soundstage and Spatial Audio
• Quad Mic Active Noise Cancellation
• 40 hours of battery life
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