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Playboy scores $180 mn loan for bid to go private: LPC

Jefferies is leading a $180 mn term loan backing a bid by founder Hugh Hefner to take Playboy Enterprises Inc private, banking sources told Thomson Reuters LPC on Tuesday.
January 11, 2011 / 22:34 IST

Jefferies is leading a USD 180 mn term loan backing a bid by founder Hugh Hefner to take Playboy Enterprises Inc private, banking sources told Thomson Reuters LPC on Tuesday.

The launch date for the term loan has not yet been determined, said the sources, who declined to be identified because the deal is private.

Icon Acquisition Holdings LP, which Hefner controls, plans to buy Playboy's shares along with Rizvi Traverse Management LLC. Playboy has about USD 115 mn in debt.

The transaction values the company at about USD 207 mn, or USD 6.15 a share.

Shares of Playboy rose 17% on Monday following the deal's announcement, to USD 6.09 a share. They were unchanged in Tuesday trading on the New York Stock Exchange.

Hefner owns about 70% of Playboy's Class A common stock and 28% of its Class B stock.

Playboy has been publicly traded since 1971. It was founded by Hefner in 1953 with USD $600.

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