In CNBC-TV18’s special show Story Board, Arvind Kejriwal’s Aam Aadmi Party (AAP) reveals how it is gearing up for the 2014 assembly polls and what are AAP’s strategies to build its brand of politics.
The show also highlights the Cadbury India and Ogilvy sweep the 2012 EFFIES, which was hosted by the Advertising Club. The EFFIES is an annual awards ceremony that recognises effective advertising. Judged by a panel of nearly 120 marketers and advertisers from Delhi and Mumbai. Further the show focused on SEBI, which for the first time, enlisted a creative and a media agency. The regulatory body for stocks, mutual funds, brokerage and various other segments of the capital market has brought in Ogilvy India and Dentsu Media to handle its creative and media planning and buying duties for two years. The agencies will assist SEBI in its investor education and awareness campaign. For more watch the accompanying videos.Discover the latest Business News, Sensex, and Nifty updates. Obtain Personal Finance insights, tax queries, and expert opinions on Moneycontrol or download the Moneycontrol App to stay updated!
