In an era where Gen Z is ditching traditional cold emails for bold, public pitches on social media, brands are increasingly joining the conversation and sometimes stealing the spotlight. A recent exchange involving Pepsi has become a perfect example of how internships are being sought and responded to in 2026.
Here is how conversation went
The buzz began when an X user with the rather eyebrow-raising username “CEO of private parts” tagged Pepsi Uganda, asking what it would take to land an internship at the company. Instead of a formal corporate reply, Pepsi’s social media team leaned into humour.
“Admin forwarded this to HR… now there’s a whole meeting about your profile name.. Kati tukoze tutya?” the brand replied, loosely translating to “what should we do now?” The witty response quickly took off, with users praising the brand’s playful yet pointed take.
Admin forwarded this to HR… now there’s a whole meeting about your profile name..Kati tukoze tutya? 🙂 https://t.co/3JDdrqXQ5K— Pepsi Uganda (@PepsiUganda) March 23, 2026
As the post gained traction, the comments section turned into a mix of humour, critique, and social commentary, particularly aimed at Gen Z’s unconventional approach to professional opportunities. Pepsi has also responded to some of the replies.
One user remarked that while ambition among young people is commendable, presentation still matters, joking that “branding is questionable” when usernames undermine credibility. Pepsi joined in on the banter, agreeing with the sentiment and adding to the viral momentum.
Others chimed in with their own takes as some poked fun at the contradiction between wanting to appear serious while maintaining an unserious online identity, and others imagining how such a username might look in an official company email ID.
Another user said that this is a good way to approach to companies. “With companies now actively engaging on platforms like X, Instagram, and LinkedIn, Gen Z is increasingly using wit, visibility, and direct outreach to grab attention, sometimes successfully, sometimes awkwardly,” wrote a user.
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