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Decoding the Harlem Shake phenomenon

If youre suddenly accosted by a short video that has nothing but grown men and women flailing their upper bodies to electronic music, dont be

February 19, 2013 / 15:15 IST

If you’re suddenly accosted by a short video that has nothing but grown men and women flailing their upper bodies to electronic music, don’t be alarmed. It’s only the latest viral dance meme called the Harlem Shake.Kiss five minute long elaborate videos goodbye, Harlem Shake makes sure that videos don’t exceed 30 seconds, making it in the truest sense a viral video. And what’s more, everyone from Google employees to Facebook ones are doing it. The videos typically feature a man in a helmet or an ultra large headgear who starts off the Harlem Shake "flash mob". The infected large-headed fellow jiggles his upper body while others watch on showing no interest. Halfway through the 30 second video, everyone else suddenly join the first guy to do the Harlem Shake by moving their bodies in ridiculous angles as the bass drops in the track clipping.

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first published: Feb 19, 2013 02:32 pm

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