Change readiness enables small and medium enterprises to swiftly respond to shifts in market dynamics, consumer preferences, technological advancements and regulatory changes to stay agile and competitive
Power leadership empowers leaders to make swift decisions, minimising bureaucracy and enabling rapid responses to market changes
Aspiring entrepreneurs should embrace an idea as the starting point and be prepared for a long, challenging but ultimately rewarding journey.
Vulnerability becomes a source of resilience in the face of adversity, and this can make your team invulnerable, allowing members to work joyously and realise their full potential against adversity
A well-structured content marketing team plays a pivotal role in driving brand awareness, audience engagement, and ultimately, business growth for SMEs
Being transparent about sustainability efforts builds trust and credibility among customers and partner
Employee well-being, groupthink, feedback, micro-management and communication are five areas where many leaders often slip. What sets exceptional leaders apart is their ability to acknowledge these mistakes and rectify them
An AI-based LMS cannot offer encouragement, address concerns, and help one stay engaged throughout the journey — at least for now. Human trainers play a vital role in motivating and holding employees accountable for their progress
Change is essential for the growth and adaptability of an SME. Leaders who resist change impede progress and risk the sustainability of their organisations.
Leaders of small and medium enterprises tend to be micromanagers as they are deeply invested in the success of their businesses. They struggle to delegate tasks, fear relinquishing control, or simply do not trust their team’s abilities.
Many good leaders occasionally fall short of ethical standards It is vital for SME leaders to recognise the impact their actions have on employees, stakeholders and the broader community
Leaders who ignore feedback risk running into a host of problems, including a drop in employee morale, hindered innovation, and financial setbacks
When groupthink takes hold in an organisation, it can lead to poor decision-making, stifled innovation, and a lack of accountability—what we see in politics and governance today
Neglecting employee wellbeing is not just a moral failing; it is a strategic blunder that can have far-reaching consequences. Leaders who consider the health and happiness of their workforce as a priority invest in the long-term success of their organisations
Leaders need to take swift and decisive action when a crisis occurs, and they must clearly communicate the steps being taken to rectify the situation. Denying or downplaying issues damages credibility as well as business
In a disruptive and volatile marketplace, the ability to adapt and learn is a critical competitive advantage for any business
Shadowing involves two persons: the person shadowing and the person being shadowed. While the former gets to learn skills specific to the management level, the latter gets a fresh perspective on life at the operational level
Effective board members can help shape the direction of the company, ensuring its sustainability and maintaining ethical practices.
However, many executives, especially those at the top, resist such a policy, fearing internal strife, exposing misconduct within the organisation, or resulting in personal consequences for those involved
Shadowing benefits the leader as much as it does the learner. For leaders, it is about building trust in the employees and helping them grow into leaders, while for employees, it is about putting themselves in the shoes of the leader through close observation and growing into those shoes
Innovation can give SMEs, with their limited resources, a competitive advantage in the market and the ability to build in cost and operational efficiency, all critical to their survival and growth
Successfully marketing to academic institutions and students presents numerous challenges. It's essential to thoroughly research the market, understand the needs of colleges and students, and tailor your platform and approach accordingly
Embracing AI offers SMEs an opportunity to enhance skills, boost productivity and stay competitive but they have to be watchful of cost, data privacy and relying too much on tech among other issues
Account-Based Marketing and Account-Based Experience are dynamic strategies that have proven to be highly effective in B2B marketing and sales. But the adoption of these strategies has been slow in India. SMEs can change this by following some of the steps outlined below
By embracing these best practices, SMEs can make a significant difference to the communities they operate in, driving social progress and economic growth for a better future