The KUV100 price starts at 4.58 lakh and its new avatar will be available on the top end K8 variant for Rs 6.37 lakh, at a differential of Rs 13,000 only, the Mumbai-based company said in a statement.
The Ignis, which will be available in four trims spread over petrol and diesel engine options, will battle for space in the premium compact segment that is fast gaining popularity.
In an interview to CNBC-TV18, the company‘s Executive Director Pawan Goenka said that M&M has initiated an internal study on two-wheeler business and a concrete decision will be released in next 6-8 weeks.
The brokerage house, in a report, says that Maruti‘s new launches like Baleno and Vitara Brezza continue to strengthen in comparison to its competitors. Volume growth for Vitara is likely to continue.
The new sporty KUV100, available in petrol and diesel, is the smallest vehicle in Mahindra South Africa's product range.
KUV100 was M&M's foray into petrol engine and its launch was pushed to January 2016 after Supreme Court continued its ban on diesel vehicles in Delhi-NCR region, reports CNBC-TV18's Ronojoy Banerjee.
Overdrive this week finds out how the KUV100 fares against cars in the same price range and Shubhabrata Marmar takes a trip to New South Wales in Australia.
"Though the 1-4 percent duty hikes are already effective, we have decided to pass on the price increases only from April 1. Prospective customers can still avail of our various passenger cars at the pre-Budget prices all through March.
In an interview with CNBC-TV18, Pravin Shah, President and Chief Executive-Automotive at M&M said that the demand in urban market remains to be strong while the rural demand continues to struggle.
he company is banking on the KUV100, which has crossed 21,000 bookings a month after launch, and its another new model TUV300, to gain additional volumes.
Executive Director of M&M, Pawan Goenka, speaking from the show‘s sidelines, says that the company will decide when to produce the car in coming three months and will keep the pricing within Rs 20 lac range.
Anil Goteti, Vice President - Business, Flipkart said for the first time in the automobile category, the exclusive tie-up will allow Mahindra access Flipkart's extensive reach and network to connect with their customers and provide them the ease to book Mahindra KUV100 online.
In light of the ban on diesel vehicles in NCR, Mahindra & Mahindra (M&M) has decided to pre-pone the launch its first petrol vehicle as well as fast-track the development of its new family of petrol engines, say sources.