In CNBC-TV18‘s special show Storyboard, we take a look a look at the Abby Awards, in GoaFest, the annual ode of the advertising industry to itself. These awards honour creative excellence in advertising.
It's been an action packed week as tracked the Ford-JWT mess. A mess with all the ingredients of high drama, scam ads and all which went wrong. Ford embarrassed globally & damage control culminating in the ouster of Bobby Pawar, JWT's Chief Creative Officer.
As the July 1 deadline for digitisation in Delhi, Mumbai, Kolkata and Chennai approaches, direct-to-home or DTH operators see this as a huge opportunity to increase their subscriber base.
JWT Delhi - a major contributor to JWT's business in India is seeing a spate of exits. The agency just saw two very high profile exits in the past two months. Does that signal or highlight some problems that are endemic to JWT?