Jwt

Air India, Tata and HTA – advertising veterans share stories of working on the iconic brand in its golden age.

Storyboard in conversation with JWT's Matt Eastwood

Watch JWT‘s Matt Eastwood and Senthil Kumar in conversation with CNBC-TV18‘s Anant Rangaswami on Storyboard where the spoke about the road ahead for the agency.

Storyboard: Watch the JWT Story!

Storyboard speaks to Tamara Ingram, Global CEO, JWT and Tarun Rai, CEO, JWT South Asia about the challenges that their agency faces today and how they deal with these challenges; to Nick Emery, Global CEO, Mindshare about whether his agency is changing from an agency to a consultancy and how his business is coping with the changing times.

DY Works bag branding rights for Aurangabad Industrial proj

DY Works bagged the mandate by overcoming stiff competition from five agencies, including JWT.

WPP eyes 10% revenue rise in India, bets on organic growth

WPP, the world's largest advertising and marketing communications group, is expecting a revenue growth of 10 percent in India this year.

Advertising industry's final salute to the late Mike Khanna

The entire advertising industry turned up at Mumbai's Nehru Centre on Friday to pay tribute to Mahinder or Mike Khanna as he was popularly called.

Storyboard: Here are the big winners at the Abbys

JWT bagged the maximum Abbys while Mindshare continued its run of being the most awarded media agency. But it was Dabur and Linen Lintas which won the coveted Grand Prix for Dabur Vatika shampoo. Here's a look at all the winning work.

Storyboard: Changes in JWT‘s management

Storyboard takes a look at the leadership changes at one of India‘s biggest advertising agencies JWT. Storyboard Editor Anant Rangaswami spoke with Colvyn Harris as well as Gustavo Martinez on the implications of new changes in the agency.

Storyboard: In conversation with JWT's Matt Eastwood

Nearly 4 months after taking the top job at JWT as Worldwide Chief Creative Officer, Matt Eastwood, spent nearly a week at the agency's India office. Storyboard editor Anant Rangaswami caught up with him to understand the importance of buillding brand experiences and the pressures of creating shareable and viral content.

Total Recall: Here's what rocked the ad world in 2013

Today we are going to rewind 2013 and look at the year that was – all the big announcements, the controversies, the awards and much more.

How to maintain sustainable growth? Storyboard debate

The topic for WARC and JWT's panel discussion which was held in New Delhi this week was something that the entire industry has been discussing for a while. When resources are limited and purses are being tightened how do you maintain sustainable growth?

Abby Awards losing their sheen?

In CNBC-TV18‘s special show Storyboard, we take a look a look at the Abby Awards, in GoaFest, the annual ode of the advertising industry to itself. These awards honour creative excellence in advertising.

The Ford-JWT mess: Ad world's latest controversy

It's been an action packed week as tracked the Ford-JWT mess. A mess with all the ingredients of high drama, scam ads and all which went wrong. Ford embarrassed globally & damage control culminating in the ouster of Bobby Pawar, JWT's Chief Creative Officer.

Will the government meet its cable digitisation deadline?

As the July 1 deadline for digitisation in Delhi, Mumbai, Kolkata and Chennai approaches, direct-to-home or DTH operators see this as a huge opportunity to increase their subscriber base.

Storyboard: What's latest with JWT, team India & Cannes?

JWT Delhi - a major contributor to JWT's business in India is seeing a spate of exits. The agency just saw two very high profile exits in the past two months. Does that signal or highlight some problems that are endemic to JWT?