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Gargi Banerjee

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  • Don't shy away from playing 'I spy'

    Knowing your 'enemy' is a must in the cut-and-thrust world of business. But making it an obsession can drag you down

  • E-commerce fraud on the rise

    Till the e-commerce space consolidates, fl-by-night operators will continue to make hay. Here's how you can protect yourself against bogus operators

  • Save while you ail: Online portal reduces your medical

    Bangalore-based Medicash uses performance marketing with healthcare partners to offer discounts on medicines, surgical procedures

  • 7 traits of a successful entrepreneur

    Every successful business rests on a great idea. But not everyone is cut out for the entrepreneurial journey. Read on to find out whether you fit the bill

  • Preparing to launch your start-up while still employed?

    When the entrepreneurship bug bites, it‘s hard to think of anything else. All you can think of is your new business and how you‘re going to be the next success story.

  • Start-ups reinvent ‘cashback‘ concept

    No coupons, no loyalty programmes… it‘s cold cash. E-retailers sign up with cashback providers to keep online shoppers hooked

  • 5 tips to being a successful 'homepreneur'

    The Internet has spawned a legion of home-based entrepreneurs but it's not always as easy as it sounds. Here's how you can navigate the rough patche

  • CSR status for funding incubators is a half-baked move

    The sop will benefit only a handful of incubators in India; private incubators eye budget proposal on angel funds

  • All-deaf courier service turns a social liability into

    Intro: Dhruv Lakra's Mirakle Couriers doesn't want charity, only a fair chance to build livelihoods for a marginalised group of lads

  • Seniors mean business, beat the post-retirement blues

    An increasing number of retirees discover that age is not a stumbling block but a distinct advantage to starting their own ventures. Here's the silver lining

  • Is it enough to have a customer-care number on your

    Or do you need to go one step ahead and create a mechanism to keep your customers smiling?

  • Is it enough to have a customer-care number

    Or do you need to go one step ahead and create a mechanism to keep your customers smiling?

  • Getting Reliable suppliers for your e-commerce venture

    E-commerce is a sunrise sector for entrepreneurship in India, and with good reason. Internet and mobile penetration and usage is growing, and more and more Indians

  • Social Media is not a substitute to cold calling?

    It‘s too early to write an obituary for a traditional marketing tool – cold calling.

  • Can you be a parent and still be an entrepreneur?

    You've been dreaming of this moment for a long time - getting your dream venture off the ground. But there‘s something holding you back, a nagging apprehension that being an entrepreneur will mean neglecting your family, considering the demands your work will invariably make.

  • Preparing to launch your start-up while still employed?

    When the entrepreneurship bug bites, it‘s hard to think of anything else. All you can think of is your new business and how you‘re going to be the next success story.

  • Diwali Bonus: Don't Be A Cheapskate

    Now is not the time to play Scrooge. Even small entrepreneurs can reward their employees with a generous Diwali bonus.

  • DeskAway - darling of global workforces; bosses

    Mumbai-based web entrepreneur Sahil Parikh's used a simple mantra to take his online project collaborator to the top

  • Do your homework before starting a new project

    Market research is the key to any new project that you are looking at starting up.

  • Looking at starting a venture with your spouse?

    Saying 'I do' to matri-money

  • Telling tall tales, the Mangosense way

    An online edutainment portal bootstraps its way into the hearts of children, moms and teachers too!

  • How to ace the time-management test

    Time...It could be your worst enemy or closest ally. Because, let's face it - for an entrepreneur, time is money.

  • Why is a product road map important?

    A product roadmap speaks of your vision and your strategies to fulfil your dreams for your entrepreneurial venture.

  • Are goods disappearing from your storeroom?

    Nearly all business owners especially those who run manufacturing units, restaurants or processing units have had to face the problem of disappearing inventory.

  • SMEs pushed to the wall

    India Inc has enough reason to worry. A recent research carried out by Crisil Research, the research arm of one of the largest credit rating agencies in the country, shows that capital expenditure by Indian corporations is likely to dip by 14-15 percent in FY 12-13.

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