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    • Govt asks e-commerce websites to remove Bournvita from 'healthy drinks' section

      Govt asks e-commerce websites to remove Bournvita from 'healthy drinks' section

      National Commission for Protection of Child Rights (NCPCR) concluded that there is no "health drink defined under the FSS Act 2006, rules and regulations as submitted by FSSAl & Mondelez India"

    • Bournvita slashes sugar content after influencer's viral video prompted Centre notice

      Bournvita slashes sugar content after influencer's viral video prompted Centre notice

      Bournvita had sent a legal notice to the influencer from one of the biggest law firms of the country prompting him to take down the video.

    • 'Bread in India is a big joke': Brown, multigrain varieties aren't healthy, says Food Pharmer

      'Bread in India is a big joke': Brown, multigrain varieties aren't healthy, says Food Pharmer

      'Brown bread in India is also not healthy,' food influencer Revant Himatsingka said. 'They are brown because of a caramel colour 150A. It is similar to the colour in Coca Cola and Bournvita.'

    • Bournvita Controversy: Brands need to be like honest and responsible citizens

      Bournvita Controversy: Brands need to be like honest and responsible citizens

      The Bournvita incident is also a reminder that we need regulation to protect whistle-blowers from corporate bullying and harassment

    • Child rights body turns up heat on Bournvita maker for breach in food safety norms

      Child rights body turns up heat on Bournvita maker for breach in food safety norms

      A major controversy had broken out around Bournvita when a now-deleted video by a social media influencer, that claimed that Bournvita uses ingredients that, if consumed on a daily basis, could lead to diabetes, went viral. The video also showed that one of the ingredients, a colouring agent in the product, could cause cancer.

    • Bournvita row: The sugar high and its effects

      Bournvita row: The sugar high and its effects

      When it comes to children, most parents seem to be blind to the effects of packaged foods, thus inadvertently setting their kids on the road to obesity and its attendant illnesses including Type 2 diabetes.

    • The Bournvita Debate: Is shooting the messenger helpful?

      The Bournvita Debate: Is shooting the messenger helpful?

      What would the company that threatened to sue an Instagram influencer have done if it was the Government that provided the information about its high sugar content to its people? It is high time central and state governments took a strong stand against junk foods that damage public health

    • Bournvita row: Twitter account of influencer 'Foodpharmer' hacked, followers deleted'

      Bournvita row: Twitter account of influencer 'Foodpharmer' hacked, followers deleted'

      The incident did not go down well with former Bournvita users and Foodpharmer followers with many taking to Twitter to question why the account was suspended and demanding action against Cadbury.

    • Billionaire Nithin Kamath's suggestion amid Bournvita row: 'Indicate fat, sugar...'

      Billionaire Nithin Kamath's suggestion amid Bournvita row: 'Indicate fat, sugar...'

      Zerodha CEO Nithin Kamath's remarks come a day after a scientist and liver specialist said Cadbury's claims that Bournvita helps muscle and bone growth, immunity enhancement, and brain development are misleading.

    • Bournvita controversy a wake-up call for Big Food

      Bournvita controversy a wake-up call for Big Food

      With its ham-handed response, which does nothing to debunk the issue that was raised — ‘high level of added sugar’ — Cadbury only gave fresh legs to the controversy around Bournvita being a possible health hazard

    • Scientist calls Cadbury Bournvita's claims misleading: 'The high sugar content...'

      Scientist calls Cadbury Bournvita's claims misleading: 'The high sugar content...'

      Cadbury Bournvita's claims are misleading on muscle and bone growth, immunity enhancement, and brain development, liver specialist Dr Abby Philips said. 'There are no controlled studies to show the same.'

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