The financial toll of this peculiar habit has reached $14 (around Rs 1,100) a day since January, totaling an astonishing $3,780 this year.
Industry experts want the Drug Controller of India to intervene in the matter of J&J baby powder failing the quality test in the country.
The order was issued as the product failed the pH test. It does not say anything about the use of asbestos, a carcinogen, in the product, over which Johnson & Johnson faces many lawsuits.
The U.S. healthcare conglomerate said it would wind down sales of the product, which makes up about 0.5% of its U.S. consumer health business, in the coming months, but that retailers will continue to sell existing inventory.
Madhya Pradesh officials have collected samples from eight cities in the state. The test results will be sent to India's child rights body National Commission for Protection of Child Rights (NCPCR) by this week.
Maharashtra FDA has taken the lead in conducting the first round of test on sample of HUL's Ponds, Johnson and Johnson's Baby powder and ITC's Shower to Shower brands.
In a bid to challenge the Maharashtra FDA decision to cancel license to manufacture cosmetics from the Mulund facility, Johnson and Johnson has moved the Bombay HC, reports CNBC-TV18's Ashmit Kumar.
In a big blow for cosmetics major Johnson & Johnson, its appeal was overturned by the Maharashtra State FDA minister.