Moneycontrol beats Economic Times, dominates business news and financial news readership

Moneycontrol dominated India’s business, markets and finance news space in October on all key digital metrics, according to the latest readership data from global audience measurement agency Comscore.

Moneycontrol recorded a total of 47.61 million unique visitors in October, beating The Economic Times, which had 38.57 million UVs in the same period.

Moneycontrol comprehensively outperformed The Economic Times across other digital metrics as well. Comscore data shows it generated 239.61 million page views in October, nearly double that of ET’s 120.91 million.

Moneycontrol also dominated on time spent. Moneycontrol readers logged 546 million minutes on the platform in October, more than triple The Economic Times’ 163 million minutes, according to Comscore data.

“Moneycontrol’s leadership across all major digital metrics reflect the depth of our engagement with our audience,” said Nalin Mehta, Managing Editor, Moneycontrol. “The numbers show the immense trust readers place in our journalism for more informed investment decisions and we will continue to raise the bar for business news, data and market intelligence.”

The latest Comscore readership data further affirms Moneycontrol’s leadership in India’s financial news space.