Reliance Consumer Products acquires SIL Foods

Reliance Consumer Products acquires SIL Foods

Reliance Consumer Products Limited (RCPL) on January 22 announced the acquisition of the packaged foods brand SIL Foods. The Mumbai-based brand has a diverse range of products which includes Chinese sauces, jams and canned foods.

The Reliance Group firm said it aims to bring new life to SIL Foods brand and leverage its scale, technological capabilities, and deep understanding of the Indian consumer.

Ketan Mody, COO of Reliance Consumer Products Limited, said: "Reliance Consumer Products is focused on building a business for the future while preserving the rich cultural and culinary heritage of India. SIL Foods, with its trusted legacy, offers an exciting opportunity to bring iconic Indian flavours and products back to consumers in new and innovative formats. We believe that with our expertise in consumer engagement, innovation, and distribution, we can unlock the brand’s full potential and make it even more relevant in today’s fast-evolving marketplace."

RPCL said the acquisition is part of its broader strategy to "reinvigorate and modernise some of India’s most beloved heritage brands". RPCL added that it is committed to making these brands relevant for the new generation of consumers while staying true to their roots. It believes that SIL Foods will benefit from RCPL's robust infrastructure and pan-India presence.

Ajay Mariwala, Managing Director of SIL Foods said: "We are thrilled to join forces with Reliance Consumer Products and embark on this new chapter for SIL Foods. RCPL will help breathe new life into the SIL brand by expanding its reach and bringing the authentic SIL products to a broader, modern audience."