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    Myntra launches M-Now in Hyderabad

    Myntra will operate through a dark-store-led fulfilment model — a setup designed to handle high-volume orders while maintaining reliable delivery timelines.
    PTI
    August 25, 2025 / 17:51 IST
    .

    Fashion and lifestyle e-commerce platform Myntra on Monday announced the expansion of its speed delivery service, M-Now, to Hyderabad.

    The service is already operational in Bengaluru, Mumbai, and the Delhi-NCR region. Ahead of the festive season, the expansion into the city comes on the back of a growing customer base from Hyderabad and the increasing need for instant gratification and convenience, Myntra said in a statement. Myntra will operate through a dark-store-led fulfilment model — a setup designed to handle high-volume orders while maintaining reliable delivery timelines.

    PTI
    first published: Aug 25, 2025 05:50 pm

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