Surprised that the plastic toys made of interlocking bricks that kids play with can be an investment theme? Then, the next statement will come as a shocker. Lego sets returned an average 11 percent more than large stocks, bonds, gold and other ‘hobby investments’ in the three decades ending 2015, says a study by Victoria Dobrynskaya, an assistant professor at Russia’s Higher School of Economics.
There is a huge secondary market for new and used Lego sets such as eBay, with tens of thousands of sets traded online globally for many times their original price.
A kit for Star Wars’ Darth Revan that retailed in 2014 for $3.99 sold for $28.46 on eBay a year later -- a 613 percent premium. The other top performers are: Elves’ Workshop (Seasonal), Seal’s Little Rock (Friends), TC-4 (Star Wars) and Ice Skating (Seasonal). All these were released in 2014 and earned 425-613 percent in the next one year (2014-15).
Inspiration for the study