HomeNewsAutomobileOla Electric Car Launch: A guide for users to separate fact from fiction

Ola Electric Car Launch: A guide for users to separate fact from fiction

The highly publicised, much-hyped series of announcements point at an exciting future but leave much to the imagination. Here are the factors that remain unmentioned.

August 25, 2022 / 19:30 IST
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A lot of things appear to have changed for Ola Electric exactly one year after its scooters the Ola S1 and the S1 Pro made their debut. To begin with, CEO Bhavish Aggarwal doesn’t do live press conferences anymore. This is Ola Electric’s first virtual event with a series of projects that have been teased over social media for some time, finally breaking cover.

Aggarwal’s usual hyperbolic rhetoric was deployed instantaneously with claims about Ola Electric singularly ushering in the age of electric mobility, in a country where brands like Hero Electric continue to see greater month-on-month demand. Still, Ola Electric’s graph appears to be on the rise, with a recently launched OS2 and steadily growing demand. This brings us to the first announcement

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The Ola S1

It’s not a particularly good look for a brand that has to re-launch an identical product a year after it was originally launched. So the arrival of the Rs 99,999 S1 isn’t revelatory by any means. The S1 was temporarily put on hold after a series of electronic issues forced Ola Electric to sell the more powerful S1 Pro version only. In any case, the S1 Pro witnessed much greater demand and S1 customers were “upgraded” to the S1 Pro, albeit after paying the balance amount.