Salman Khan launches Marvel’s Fantastic Four and Being Human's new collection, drops promo featuring brothers and nephews: Watch

Salman Khan collaborates with Marvel

Bollywood star Salman Khan has officially announced a stylish partnership between Marvel Studios' Fantastic Four and his lifestyle brand Being Human Clothing.

The actor took to his Instagram and shared a lively family-themed video that showcased the capsule collection. The partnership is now accessible in Indian stores and online.

Alongside the video, Salman penned in the caption, “Being together is the superpower. The Being Human Collection featuring Marvel Studios’ Fantastic Four pairs iconic art with versatile fits—tees, denims and more.”

View this post on Instagram

A post shared by Salman Khan (@beingsalmankhan)

In the promotional video, Salman starred with his brothers Sohail Khan and Arbaaz Khan. Additionally, his nephews and nieces also starred in the video sporting the new collection.

The Everyday Superpowers collection combines wearable, everyday fashion with superhero aesthetics. Consider t-shirts featuring the recognisable "4" emblem, timeless denim, and adaptable polos, all of which are infused with the visual strength of Marvel's most adored characters, such as Mister Fantastic, Invisible Woman, Human Torch, and The Thing.

The campaign video promotes family values and togetherness, which is appropriate for the Fantastic Four theme and Salman Khan's steadily expanding fan base.

The Being Human Foundation, which prioritises healthcare and education programs for the impoverished, will receive a sizeable amount of the profits. The collaboration taps into the expanding trend of entertainment meets impact by cleverly fusing pop culture and purpose.

The Being Human and Marvel collection came as The Fantastic Four: First Steps gears up to stream on OTT platforms after its decent theatrical run.

On the work front, Salman Khan is currently hosting Bigg Boss 19. He is also busy with the shooting of his upcoming war drama, Battle of Galwan. Directed by Apoorva Lakhia, the upcoming film is touted as one of the most ambitious war dramas in recent times.

Also Read: The Conjuring: Last Rites Movie Review: The Conjuring saga ends on a safe but steady note

Battle of Galwan is based on the 2020 Galwan Valley conflict between India and China, which was fought at over 15,000 feet above sea level without a single bullet being fired. The film promises a gripping portrayal of courage and patriotism.

He will star alongside Chitrangda Singh in the film. Salman also confirmed that the Bajrangi Bhaijaan sequel is currently in the works.