Salman Khan to collab with Jacob & Co. for limited edition The World Is Yours Dual Time Zone collection

Salman Khan shares a long-standing friendship with Jacob & Co. Founder and Chairman, Jacob Arabo, often sporting the brand’s exquisite timepieces, including the Bugatti Chiron Tourbillon.

Jacob & Co., the prestigious luxury brand known for its high jewelry and exceptional watchmaking, has unveiled a special limited edition in The World Is Yours Dual Time Zone collection. This exclusive timepiece is the result of a collaboration with none other than Bollywood supersta and long-time brand associate, Salman Khan.

Salman Khan shares a long-standing friendship with Jacob & Co. Founder and Chairman, Jacob Arabo, often sporting the brand’s exquisite timepieces, including the Bugatti Chiron Tourbillon.

Their connection grew even deeper when Salman discovered the heartfelt inspiration behind The World Is Yours Dual Time Zone—a watch originally gifted to Jacob by his father, symbolizing the value of time and the limitless potential it holds.

Moved by this sentiment, Salman and Jacob decided to collaborate on a timepiece that would pay tribute to Salman’s own father, the legendary Indian cinema writer Salim Khan. This shared appreciation for heritage and legacy led to the creation of a truly special edition.

What truly sets this timepiece apart is its uniquely engineered dual time zone complication. Unlike traditional dual-time watches, which link the hour and minute hands, this innovation allows for fully independent adjustment of both—an especially practical feature for regions with non-standard time differences, such as India’s GMT +5:30 offset.

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The dial is adorned with saffron and green accents, paying tribute to the vibrant colors of the Indian flag, while the case back features a laser-engraved world map alongside an inscription of "Salman Khan," celebrating his international stature and iconic style. Adding a personal touch, his initials, “S.K.,” are prominently displayed at the 6 o’clock position on the lower dial.

This special edition also comes in a custom-designed Jacob & Co. box, crafted in Salman Khan’s favorite shade of turquoise—a nod to his signature turquoise bracelet, an accessory that has become an inseparable part of his identity. The fusion of cutting-edge horology, personal storytelling, and cultural symbolism makes The World Is Yours Dual Time Zone – Salman Khan a true collector’s masterpiece.