How this JEE topper found his true calling in tattoo artistry

Prashant Yaduvanshi, Founder, Shaman Ink

Prashant Yaduvanshi, once a topper in the Joint Entrance Examination (JEE) – one of India’s toughest competitive exams – has taken an unconventional path by becoming a tattoo artist and the founder of Shaman Ink. His journey from academics to art is a story of self-discovery and breaking traditional norms.

A Reluctant Beginning in Engineering

In 2009, Prashant Yaduvanshi achieved what many consider the pinnacle of academic success. He cleared multiple competitive exams, including JEE, NDA, AIPMT, and AFMC, with his All India Rank in JEE around 14,000. Yet, this remarkable achievement didn’t stem from passion.

“I was an above-average student with no specific motivation to prepare for JEE,” Prashant recalls. “It was simply the only exposure I had. I was following the herd, assuming the toppers in my class knew what they were doing. Surprisingly, I ranked first in JEE Main 2009 from Daman and Diu, while my class topper secured the 12th spot.”

However, once Prashant entered the engineering field, reality struck. Studying alongside peers genuinely passionate about the subject, he realized engineering wasn’t his true calling.

A Chance Encounter with Tattoo Artistry

Prashant’s transition to tattoo artistry was serendipitous. A friend, impressed by his sketches, suggested he explore working as an artist in a clothing store that housed a part-time tattoo artist.

Initially hesitant, Prashant decided to observe the tattoo artist at work. “I saw the artist struggling due to a lack of basic art knowledge,” he shares. “That sparked my curiosity. I ordered a beginner kit without much planning and started exploring. It felt like the profession chose me rather than the other way around.”

What began as an experiment soon turned into a flourishing career. Prashant’s studio, Shaman Ink, has become a sought-after name in the tattoo industry, celebrated for its unique designs and artistry.

Bringing a Systematic Approach to Creativity

Prashant credits his problem-solving skills and systematic approach from his engineering education for giving him an edge in his creative career. “Initially, many artists lacked formal education and presentation skills. My background helped me stand out,” he says.

Despite this advantage, Prashant understood the importance of studying art academically to truly excel. His dedication to mastering the craft elevated him in a competitive field, allowing him to combine technical precision with creative expression.

Overcoming Criticism and Choosing Fulfillment

Like many who choose unconventional paths, Prashant faced resistance from family and relatives. “The biggest challenge was the shame and criticism from relatives and parents. They had invested in the idea of me becoming an engineer,” he recalls.

Despite societal expectations, Prashant’s journey proved fulfilling. “I never struggled with finding work or making a business. My journey has been rich with travel, learning, and a consistent sense of accomplishment,” he adds.

Advice for Aspiring Trailblazers

Prashant believes the world has changed significantly since his days as a student. “Today’s generation is more self-aware and empowered. They have access to countless examples of young entrepreneurs and artists to inspire them to pursue unconventional careers,” he says.

For those seeking inspiration, Prashant Yaduvanshi’s story serves as a powerful reminder: true success lies in following one’s passion, even if it means breaking away from societal norms.

Prashant’s journey from a JEE topper to a celebrated tattoo artist highlights the importance of self-discovery and the courage to redefine success. For students and professionals alike, his story is a testament to the power of pursuing what truly resonates with the soul.