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DD to get facelift: Prasar Bharti hoping to revive fortunes

Faced with intense competition, public broadcaster, Doordarshan is going in for a facelift. With a new programming strategy in place, the plan is to first revive DD national and DD news, followed by it's other national and regional channels, but is it enough to revive the ailing broadcaster?, reports CNBC-TV18‘s Pavni Mittal.

first published: Jan 23, 2013 10:51 pm

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