The White House officially launched its TikTok account (@whitehouse) on August 19, aiming to connect directly with over 150 million American users. The Trump administration says the move is part of a broader digital strategy to highlight President Donald Trump’s policies and “historic successes,” particularly among younger audiences. Press Secretary Karoline Leavitt said TikTok played a key role in Trump’s 2024 election win against Kamala Harris. Despite past national security concerns about TikTok’s ties to China, the platform is now central to the administration’s communication efforts.
first published: Aug 20, 2025 10:01 am
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