Storyboard this week speaks to Ashish Limaye, CEO, Happy Finish about the Tata Motors Virtual Test Drive Campaign and what went into the creation of this innovation. It also speaks to Jean Lin, Global CEO, Isobar on how agencies and marketers deal with all the changes that the business is experiencing and on this week's Noticeboard, Storyboard has exclusive previews of the latest campaigns for Tata Sky and Makemytrip.
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