Facebook starts gifting service

When Facebook bought Karma, a gift giving start-up in May, this year, the social networking giant’s plans to get into the space of gift giving, became a little more clear. Facebook is now beginning its first steps in that direction by rolling out ‘Gifts’. This new service means that now users can send real-life gifts to their friends by picking one from what is available, be it good ol’ chocolates, socks, coffee or any of the other goodies. The way this works is that; if it is your friend’s birthday tomorrow, you’ll spot a “give her a gift” link, and will be able to see a gift icon with the name of the friend and photo. Once you click on the icon, you will be able to spot the gifts that you could present to your friends for their special day - be it a Starbucks gift card, cupcakes or a ‘you can never wrong with’ teddy bear. . 

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