Rado

As the meeting progressed, MA Yusuff Ali presented Effin M with a Rado watch, a brand known for its high-end timepieces. According to Rado's website, these watches can retail for as much as Rs 2 lakh.

Storyboard18 | Smartwatch is an instrument, not competition: Global CEO, Rado

Rado Watch Co global CEO Adrian Bosshard says a smartwatch - an instrument which gets obsolete every two years - will never be a competition to the Swiss watch industry.

Rado CEO Adrian Bosshard: "Meeting the demand that has rebounded has been our biggest challenge"

Adrian Bosshard on why smartwatches are good for the mechanical timepiece industry, Rado prices in India, watch movements and experiments with coloured ceramics.

Storyboard | Society is more conscious and responsible: Hrithik Roshan on rules of brand endorsements

In an exclusive chat with Storyboard, Hrithik Roshan talks about his decade-old association with Rado, the changing rules of celebrity brand endorsements and his checklist.

Artists Thukral and Tagra are luxury watchmaker Rado’s first Indian collaborators for the True Square series

A high-tech ceramic watch, True Square: Over the Abyss manifests ideas of migration, the interconnectedness of humanity, and living across various time zones.

Rado Unveils 2016 Collection in India

Pioneering Swiss watchmaker Rado has unveiled the unique and exquisite timepieces in its 2016 collection. This special collection of watches was ...

Innovation made us strong in India; optimistic on '14: Rado

Matthias Breschan, CEO, Rado says the luxury watch brands that are suffering today were doing rather well quite a few years ago. But they increased their prices without having altered the substance, the value that is inside the product.