Watch Storyboard Editor Anant Rangaswami talks to a panel of three eminent designers - Lulu Raghavan, MD of Landor, Prasanna Sankhe, Co-Founder & Creative Head of Hyphen and Lucy Unger, MD of Brand Union.
Nearly a year after quitting Leo Burnett, Arvind Sharma launched his entrepreneurial venture, the online saree shopping site, IndiaSariHouse.com. Storyboard caught up with Arvind Sharma, Landor's Lulu Raghavan and Former Axis Bank CMO Manisha Lath Gupta to understand what it takes to get women to buy sarees online.