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For ads, TV might work as well as your iPad: Martin Sorrell

In an exciting new episode of Storyboard, CNBC-TV18's Anuradha SenGupta has a tête-à-tête with Martin Sorrell of WPP post the gala at Cannes Lions 2011.
Management Tip of the Day: Add structure to social media

Can social media be adapted by companies to add business value without being a drain on productivity as employees spend their time tweeting and Facebooking? Harvard Business Review says yes.

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