HomeNewsAutomobileHow well do India-bound Tesla models stackup against existing luxury EVs in the country?

How well do India-bound Tesla models stackup against existing luxury EVs in the country?

Will the soon-to-arrive Teslas be the best equipped EVs in the country?

September 21, 2021 / 12:07 IST
Story continues below Advertisement
The Tesla Model Y is expected to cost Rs82 lakh in India.
The Tesla Model Y is expected to cost Rs82 lakh in India.

With the impending launch of Tesla’s Model 3 and Model Y, the EV space in India is going to get more crowded and competitive. Particularly, at the higher, non-subsidised end of the spectrum, owing to the relatively lower price of the Tesla and its growing fan base in the country. At present, the EV spectrum is occupied by the likes of Tata Motors, Mahindra, MG Motors and Hyundai at the lower and mid-level while legacy luxury carmakers like Audi, Jaguar and Mercedes-Benz have occupied the high-priced corner. 

EVs continue to occupy a very small share of the market, with luxury EVs occupying an even smaller fragment. None of the brands bringing in EVs expect them to drive sales, and Tesla is likely to do the same. The strategy for carmakers is clear: establish your presence as a maker of premium electric cars, survey the market before considering local assembly. But with Tesla’s novelty value and advanced software prowess thrown into the mix, it’s interesting to see how the EV battle will play out. When it comes to Tesla’s closest competitors in India, the Model 3 and the Model Y are outmatched to a certain degree, given that the EQC, e-tron and the I-Pace are more powerful and expensive. So the task is not only to see which car is the best all-round EV in the market, but also which is the most cost-effective purchase of the lot. 

Story continues below Advertisement

Tesla Model 3 has a 50-75 kWh battery and comes with a 15-inch portrait-style touchscreen. The Tesla Autopilot feature is optional.

Performance