AI is making its way into music streaming apps. After Spotify, Amazon has now announced a new AI-powered feature for Amazon Music users. Amazon has announced Maestro, a new feature that uses AI technology to make it easier to build playlists.
To get started, users need a prompt idea. One can go for something short (or long), use emojis, emotions, activities, sounds, or choose from one of the suggested prompts. Amazon also makes it clear that “the technology behind Maestro is new and won’t always get it right the first time.”
The company has also implemented systems to block offensive language and inappropriate prompts proactively.
Maestro is rolling out in beta to a subset of Free, Prime, and Unlimited Amazon Music customers in the US on iOS and Android mobile apps. Amazon Music Unlimited subscribers can listen to their playlists instantly and save for later, while Prime members and ad-supported customers can listen to 30-second previews of their playlists before saving. “We plan to expand access to more customers over time,” said Amazon in a blog post.
How to use Maestro in Amazon Music
Users can follow these steps to get started with Maestro:
- Download the latest version of the Amazon Music mobile app
Customers who are in the beta will see Maestro either on their home screen or when they tap the plus sign where they usually create a new playlist
Talk or type your playlist idea
Tap "Let's go!" to stream your playlist
Save and share with friends
Also read: Amazon sets up Bazaar to sell unbranded, low value items in India
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