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MC EXCLUSIVE Hyundai eyes extensive product revamp as competition from Mahindra, Tata intensifies

Hyundai will launch the Ioniq 5 facelift, Exter facelift, Verna facelift and a new sub-4 metre compact SUV, which will rival the Maruti Suzuki Fronx, by the end of CY26.

September 09, 2025 / 12:55 IST
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Hyundai is facing stiff competition from the likes of Mahindra and Tata in the domestic market.

Hyundai Motor India is planning to introduce at least five new models, including a new-generation version of an existing product, three mid-life enhancements of current models and a completely new product, by the end of the calendar year (CY) 2026.

Among the five models will be the new-generation Hyundai Venue, which is slated to be launched on October 24. According to two sources, the four other models will be the Hyundai Ioniq 5 facelift, Hyundai Exter facelift, Hyundai Verna facelift and a new sub-4 metre compact SUV.

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A new-generation version, which is launched six to seven years after the initial market entry of any vehicle, brings significant changes to the design, features, technical specifications and, in certain cases, even the platform. In comparison, a mid-life enhancement is done three to four years after a vehicle is introduced, with some cosmetic changes and minor feature additions.

The introduction of these five new models is part of Hyundai's larger plan to launch 26 products in India by FY30. These 26 products, including 20 internal combustion engine (ICE) models and six electric vehicles (EVs), will be a mix of completely new models, new-generation models and mid-life enhancements.